Vlerick
Here you will find all content created in cooperation with our partner Vlerick.

Interviews
Ingrid de Swart, Chief Technology Officer and Chief Operations Officer at a.s.r., sees the role of digitization and AI increasingly expanding. Human and technological factors joining forces have many benefits, but progress must happen in an accountable way, as embracing complex technology can be hugely intimidating. ‘We carefully consider how to maximize the benefits of technology while also weighing the impact on our employees and customers.’
Read moreAchmea is implementing organization-wide initiatives to enhance social safety, diversity and inclusion. According to Chief People Officer Nadine Beister, psychological safety - the sum of those three values - forms the foundation of everything. ‘Without psychological safety, an organization cannot be inclusive, and you cannot achieve the goals you want to strive for.’ There is also a strong focus on leadership transformation.
Read moreThe Louwman group is transitioning from car importer to mobility provider. Paul de Krom has been the new CEO of the family-owned company since spring 2023. ‘Our automotive activities are at the essence of this company, but our ambition is mobility for life. We want to offer appropriate mobility solutions to our customers in all stages of life.’
Read more‘We must be performance-oriented to survive. Employees must challenge themselves and their colleagues to go to the limit, but that is only possible within an environment where everyone feels safe,’ says Meike Salvadó-de Reede. Therefore, according to the chief people officer of maritime contractor Van Oord, a new form of leadership is needed: secure base leadership.
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Ingrid de Swart (a.s.r.): ‘Technology Must Be Innovative but Also Manageable’
Ingrid de Swart, Chief Technology Officer and Chief Operations Officer at a.s.r., sees the role of digitization and AI increasingly expanding. Human and technological factors joining forces have many benefits, but progress must happen in an accountable way, as embracing complex technology can be hugely intimidating. ‘We carefully consider how to maximize the benefits of technology while also weighing the impact on our employees and customers.’
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Nadine Beister: ‘Moving From Good to Great With New Leadership Principles’
Achmea is implementing organization-wide initiatives to enhance social safety, diversity and inclusion. According to Chief People Officer Nadine Beister, psychological safety - the sum of those three values - forms the foundation of everything. ‘Without psychological safety, an organization cannot be inclusive, and you cannot achieve the goals you want to strive for.’ There is also a strong focus on leadership transformation.
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Paul de Krom (Louwman Group): ‘Mobility Services Are the Future’
The Louwman group is transitioning from car importer to mobility provider. Paul de Krom has been the new CEO of the family-owned company since spring 2023. ‘Our automotive activities are at the essence of this company, but our ambition is mobility for life. We want to offer appropriate mobility solutions to our customers in all stages of life.’
Read more
Meike Salvadó-de Reede (Van Oord) On Secure Base Leadership
‘We must be performance-oriented to survive. Employees must challenge themselves and their colleagues to go to the limit, but that is only possible within an environment where everyone feels safe,’ says Meike Salvadó-de Reede. Therefore, according to the chief people officer of maritime contractor Van Oord, a new form of leadership is needed: secure base leadership.
Read moreWhat is the best way to encourage companies to become more sustainable? And how do we ensure that they take into account the external effects of their activities more? In addition to executives, according to David Veredas, professor of Finance and Sustainability and director of the Center for Sustainable Finance at Vlerick Business School, governments also have a role to play: ‘They should encourage market parties to behave responsibly.’
Read moreIn The Council series, top experts address a current Boardroom topic. This time: stakeholder engagement. A professor and three sustainability directors present five best practices for optimizing the relationship with a wide circle of internal and external stakeholders. But note: ‘Stakeholder management is different from management by stakeholders.’
Read moreHow does Cindy Kroon, Chief Commercial Officer of energy supplier Vattenfall Netherlands, handle the energy transition and energy crisis, the sustainability imperative and social responsibility in the face of growing energy poverty? And how does the group handle criticism that comes with being under the magnifying glass of politics, media, NGO’s and society? 'It chafes, our ambition is genuine.'
Read moreAs the new CEO of pension provider APG, Annette Mosman walked a staggering 200km with an array of stakeholders to find out what is happening both within and outside of the organization. Listening is at the core of the new leadership style advocated by the Top Woman of the Year 2022 and Supervisory Board member of Ajax. “For some people it takes some getting used to that as a leader, you do not just stand on a rock and dictate which direction the organization is going to take.”
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David Veredas: ‘When There Is No Obligation, Companies Push The Cost Onto Others’
What is the best way to encourage companies to become more sustainable? And how do we ensure that they take into account the external effects of their activities more? In addition to executives, according to David Veredas, professor of Finance and Sustainability and director of the Center for Sustainable Finance at Vlerick Business School, governments also have a role to play: ‘They should encourage market parties to behave responsibly.’
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Five Best Practices for Stakeholder Engagement
In The Council series, top experts address a current Boardroom topic. This time: stakeholder engagement. A professor and three sustainability directors present five best practices for optimizing the relationship with a wide circle of internal and external stakeholders. But note: ‘Stakeholder management is different from management by stakeholders.’
Read more
Cindy Kroon (Vattenfall): 'Our Ambition is No Marketing Stunt'
How does Cindy Kroon, Chief Commercial Officer of energy supplier Vattenfall Netherlands, handle the energy transition and energy crisis, the sustainability imperative and social responsibility in the face of growing energy poverty? And how does the group handle criticism that comes with being under the magnifying glass of politics, media, NGO’s and society? 'It chafes, our ambition is genuine.'
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APG CEO Annette Mosman Opts for Stakeholder-Focused Leadership
As the new CEO of pension provider APG, Annette Mosman walked a staggering 200km with an array of stakeholders to find out what is happening both within and outside of the organization. Listening is at the core of the new leadership style advocated by the Top Woman of the Year 2022 and Supervisory Board member of Ajax. “For some people it takes some getting used to that as a leader, you do not just stand on a rock and dictate which direction the organization is going to take.”
Read moreIt is good to strive for psychological safety, but a completely safe organization with 43,000 employees does not exist. A safer organization does, according to Janine Vos. Rabobank's CHRO talks about clear and people-oriented leadership and her own personal development: 'A good leader knows their own pitfalls and has the courage to share them with others.'
Read moreIn the series De Raad (‘The Council’), top experts examine an ongoing boardroom theme. This time: creating a respectful and safe organization as a beacon in uncertain times and a turbulent world. Four best practices from culture and behavior specialist Smaranda Boros from Vlerick Business School and the CHROs from Fugro, KPN and Randstad Nederland. ‘We must address the pressure created by the current situation.’
Read moreIn the series De Raad (‘The Council’), top experts examine an ongoing boardroom topic. This time, it was ‘Collaboration in platforms and ecosystems’. What is the best way to play the strategic platform game? Five best practices from the Innovation and FinTech Specialist at Vlerick Business School and the CIOs of Eneco and LeasePlan. ‘Dare to think big.’
Read moreRalf Wetzel, Professor Organization & Applied Arts at Vlerick Business School, grew up under a communist regime. Twenty years of suppressing emotions and keeping a straight face resulted in burn-out and a depression. An improv theater class turned his life upside down. Now he puts his findings into business. ‘You can find treasures.’
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Janine Vos (Rabobank): 'Psychological Safety Will Only Become More Important'
It is good to strive for psychological safety, but a completely safe organization with 43,000 employees does not exist. A safer organization does, according to Janine Vos. Rabobank's CHRO talks about clear and people-oriented leadership and her own personal development: 'A good leader knows their own pitfalls and has the courage to share them with others.'
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Four Best Practices for Safe Organizations
In the series De Raad (‘The Council’), top experts examine an ongoing boardroom theme. This time: creating a respectful and safe organization as a beacon in uncertain times and a turbulent world. Four best practices from culture and behavior specialist Smaranda Boros from Vlerick Business School and the CHROs from Fugro, KPN and Randstad Nederland. ‘We must address the pressure created by the current situation.’
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Five Best Practices in the Platform Economy
In the series De Raad (‘The Council’), top experts examine an ongoing boardroom topic. This time, it was ‘Collaboration in platforms and ecosystems’. What is the best way to play the strategic platform game? Five best practices from the Innovation and FinTech Specialist at Vlerick Business School and the CIOs of Eneco and LeasePlan. ‘Dare to think big.’
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Ralf Wetzel: 'Connection Takes Courage'
Ralf Wetzel, Professor Organization & Applied Arts at Vlerick Business School, grew up under a communist regime. Twenty years of suppressing emotions and keeping a straight face resulted in burn-out and a depression. An improv theater class turned his life upside down. Now he puts his findings into business. ‘You can find treasures.’
Read moreEssays
Only 7.4 percent of the remuneration of CEOs of Dutch listed companies depends on the company's environmental performance, according to research by Vlerick Business School. How can Supervisory directors transform current remuneration scores into a future-proof remuneration policy?
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To Reward Well Means to Reward Sustainability
Only 7.4 percent of the remuneration of CEOs of Dutch listed companies depends on the company's environmental performance, according to research by Vlerick Business School. How can Supervisory directors transform current remuneration scores into a future-proof remuneration policy?
Read moreOnline only
When Sibylle Würthner began her new position as Director People at Dutch-German grid operator TenneT in the middle of the coronavirus pandemic, she also found herself in the middle of a major reorganization. ‘If TenneT wants to have a top position in the energy transition in the future, the current way of working no longer works – on many levels.’
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Sibylle Würthner (TenneT): ‘We Need to Repair the Foundation First’
When Sibylle Würthner began her new position as Director People at Dutch-German grid operator TenneT in the middle of the coronavirus pandemic, she also found herself in the middle of a major reorganization. ‘If TenneT wants to have a top position in the energy transition in the future, the current way of working no longer works – on many levels.’
Read moreRelated themes
Leadership
