Interviews

Offering added value to society is the connecting factor in the portfolio of Fleur Rieter, new at number seven in the Management Scope Next50 2025. As a member of both executive and supervisory boards, she is active in the world of pensions, health insurance and housing. ‘In all these sectors, it concerns vulnerable groups. You have to have a thorough understanding of the issues at stake in society and what your purpose as an organization is.’ In view of rapid changes and the increasing external stresses on organizations, a good dynamic between members of the executive and supervisory board is increasingly important.

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Ftrprf is the new knowledge partner of Management Scope. Co-founded by Pieter Hemels, the consultancy firm assists organizations to work on future-oriented transitions. In the coming months, Hemels will share his thoughts with Management Scope on what do – or should – matter to companies and how companies can create impact. Their key question is what the impact of an organization will have on Fay, Hemels’ seven-year-old granddaughter. ‘You do not want to run a company that violates human rights, exploits children and destroys the climate, do you?’

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Fleur Rieter: 'Board and supervisory board members really have to understand each other well.’

Offering added value to society is the connecting factor in the portfolio of Fleur Rieter, new at number seven in the Management Scope Next50 2025. As a member of both executive and supervisory boards, she is active in the world of pensions, health insurance and housing. ‘In all these sectors, it concerns vulnerable groups. You have to have a thorough understanding of the issues at stake in society and what your purpose as an organization is.’ In view of rapid changes and the increasing external stresses on organizations, a good dynamic between members of the executive and supervisory board is increasingly important.

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Pieter Hemels (ftrprf): 'Strategy Should Always be Future-Proof'

Ftrprf is the new knowledge partner of Management Scope. Co-founded by Pieter Hemels, the consultancy firm assists organizations to work on future-oriented transitions. In the coming months, Hemels will share his thoughts with Management Scope on what do – or should – matter to companies and how companies can create impact. Their key question is what the impact of an organization will have on Fay, Hemels’ seven-year-old granddaughter. ‘You do not want to run a company that violates human rights, exploits children and destroys the climate, do you?’

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Essays

in memoriam Daphne PrieckaertsA month ago, we wrote about a colleague who was unexpectedly admitted to the ICU of the VUmc with acute leukemia. We wrote, "As we write this, we do not yet know whether she will make it to step 2". She passed away three days later. What we did not write a month ago was that the colleague was Daphne Prieckaerts: the mother of ftrprf, the mother of our shareholders, and my partner in all aspects of my life for 42 years.

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With sustainability under pressure, there once again seems to be more and more talk of only one bottom line: the financial one. But does the value of companies really depend on this alone? In the AEX Futureproof Index, previously intangible social and environmental values have been translated into comparable monetary figures. Now it is up to companies, investors and policymakers to show whether they are willing to change, writes Pieter Hemels of ftrprf.

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Thursday. France. Fatigue and mild flu symptoms. Friday. France. Fatigue and mild flu symptoms. Saturday. Return home. Flu. Sunday. The Netherlands. Increasing shortness of breath. Monday morning. GP. Alarm bells. Monday afternoon. Hospital. Emergency room. Tests, doctors, and nurses follow each other in rapid succession. Monday afternoon, the words “acute leukemia” and “chemotherapy treatment starts immediately” are spoken. Monday afternoon. Ambulance. To an academic hospital. We are warmly welcomed at the hematology department. Monday evening. Intensive Care Unit. Fighting for her life. The battle has been ongoing for two weeks, day in, day out. And as we write this, it continues. This is the story of one of our colleagues. As we write this, we don't yet know if she'll make it to step 2.

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If you ask Gemini or any other AI smart guy how to determine the value of a company, it will immediately start talking about intrinsic value, market value, financial performance, discounted cash flow, liquidation value (some CFOs jump out of their chairs enthusiastically when they read this). But is that really logical? Is money the unique value-determining factor? What is the value of the fact that your ten thousand employees are deeply happy with your employership? And the thousand who are sitting at home, burned out? Does the product turnover extending millions' lives have the same value as the turnover of a beer manufacturer? What is the value of the climate damage that you do or do not prevent? And what is the social value of the fact that a company is extremely good at tax avoidance?

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Living as if your life depends on it

in memoriam Daphne PrieckaertsA month ago, we wrote about a colleague who was unexpectedly admitted to the ICU of the VUmc with acute leukemia. We wrote, "As we write this, we do not yet know whether she will make it to step 2". She passed away three days later. What we did not write a month ago was that the colleague was Daphne Prieckaerts: the mother of ftrprf, the mother of our shareholders, and my partner in all aspects of my life for 42 years.

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AEX Futureproof Index: A price tag that changes business forever

With sustainability under pressure, there once again seems to be more and more talk of only one bottom line: the financial one. But does the value of companies really depend on this alone? In the AEX Futureproof Index, previously intangible social and environmental values have been translated into comparable monetary figures. Now it is up to companies, investors and policymakers to show whether they are willing to change, writes Pieter Hemels of ftrprf.

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Let’s care

Thursday. France. Fatigue and mild flu symptoms. Friday. France. Fatigue and mild flu symptoms. Saturday. Return home. Flu. Sunday. The Netherlands. Increasing shortness of breath. Monday morning. GP. Alarm bells. Monday afternoon. Hospital. Emergency room. Tests, doctors, and nurses follow each other in rapid succession. Monday afternoon, the words “acute leukemia” and “chemotherapy treatment starts immediately” are spoken. Monday afternoon. Ambulance. To an academic hospital. We are warmly welcomed at the hematology department. Monday evening. Intensive Care Unit. Fighting for her life. The battle has been ongoing for two weeks, day in, day out. And as we write this, it continues. This is the story of one of our colleagues. As we write this, we don't yet know if she'll make it to step 2.

Read more

How futureproof is your organization?

If you ask Gemini or any other AI smart guy how to determine the value of a company, it will immediately start talking about intrinsic value, market value, financial performance, discounted cash flow, liquidation value (some CFOs jump out of their chairs enthusiastically when they read this). But is that really logical? Is money the unique value-determining factor? What is the value of the fact that your ten thousand employees are deeply happy with your employership? And the thousand who are sitting at home, burned out? Does the product turnover extending millions' lives have the same value as the turnover of a beer manufacturer? What is the value of the climate damage that you do or do not prevent? And what is the social value of the fact that a company is extremely good at tax avoidance?

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When we founded ftrprf in 2018, we had one single goal in mind: to make the world a little bit better tomorrow than it is today in everything we do. It is a topic that evokes as much enthusiasm as resistance. ‘Oh, I wish I could do that too’ (daily), ‘Can I come work for you?’ (that not only from generation Y & Z, but also from senior management of multinationals), ‘What a leftist hobby’ (interesting: working on a positive future has apparently become ‘leftist’), ‘But that is not a business model’ (yes it is because we deliver future-proof results), ‘What a bunch of softies’ (we like to point out that we have just as many fact-based math whizzes and technical analysts working with us as creative strategists and futurologists) to ‘But how much impact do you really achieve on your own?’

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On 19 November 2024, I had the privilege of opening the annual CETAF meeting in Madrid. The Consortium of European Taxonomic Facilities (CETAF) has 77 member organizations, with 5,000 scientists employed to conduct research into biodiversity. By courtesy of the outstanding hosting of Museo Nacional de Ciencias Naturales, the atmosphere was tremendous—until the substantive program started, when the atmosphere turned decidedly more despondent.

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According to journalist Angelo van Leemput, all executives he interviews have the intention to leave the world a better place. But is that indeed so? Is ‘leaving the world a better place’ not often just a fortunate consequence or a compelling narrative on the sidelines of the real strategy?

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Column Pieter Hemels: About Obama, Malala, Warren Edwards, and you

When we founded ftrprf in 2018, we had one single goal in mind: to make the world a little bit better tomorrow than it is today in everything we do. It is a topic that evokes as much enthusiasm as resistance. ‘Oh, I wish I could do that too’ (daily), ‘Can I come work for you?’ (that not only from generation Y & Z, but also from senior management of multinationals), ‘What a leftist hobby’ (interesting: working on a positive future has apparently become ‘leftist’), ‘But that is not a business model’ (yes it is because we deliver future-proof results), ‘What a bunch of softies’ (we like to point out that we have just as many fact-based math whizzes and technical analysts working with us as creative strategists and futurologists) to ‘But how much impact do you really achieve on your own?’

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About the birds, the bees, and doing futureproof business

On 19 November 2024, I had the privilege of opening the annual CETAF meeting in Madrid. The Consortium of European Taxonomic Facilities (CETAF) has 77 member organizations, with 5,000 scientists employed to conduct research into biodiversity. By courtesy of the outstanding hosting of Museo Nacional de Ciencias Naturales, the atmosphere was tremendous—until the substantive program started, when the atmosphere turned decidedly more despondent.

Read more

Well-intentioned, but...

According to journalist Angelo van Leemput, all executives he interviews have the intention to leave the world a better place. But is that indeed so? Is ‘leaving the world a better place’ not often just a fortunate consequence or a compelling narrative on the sidelines of the real strategy?

Read more
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Related themes

Societal Impact

Strategy and Innovation

Implementation and Transformation

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